Note: Please take the words “classic” and “traditional” and the like with a grain of new media salt.
Measuring the influence of blogs is a classic marketing dilemma. Even a few years ago, talking conversations about “getting through to these bloggers” translated roughly as “getting through to people who write in notebooks”. Our glorious glorious interweb makes it easier than pie for anybody motivated to make their message public to do so on a scale that I think we all need to constantly remind ourselves of.
Given the abundance of people shouting from the rooftops, the big question when one is identifying hubs and key influencers is “who is listening?”.
Traditionally, I’ve measured blog influence and relevance by trying to mash together a bunch of stats including Technorati rankings, Alexa stats if available, number of comments, frequency of posts….and I’ve been thinking about measuring the number of bit.ly hits, tweets, etc.
I’ll be taking some time over the next few days to try to put together a table of Twitter followers/blog subscribers/blog unique visitors for popular blogs over the next week or so, but in the meantime, I’d love to hear from all of you a) if you think there might be a correlation and b) if you have a blog, your stats (followers, subscribers, visitors - oh, and URL).
![[Post to Twitter]](http://www.ivyhootie.com/wp-content/plugins/tweet-this/tweet-this.png)